The Greenbank Hotel has taken the opportunity to become the one and only title sponsor of this year’s popular event, which has now been renamed the “Greenbank Fal River Festival” for 2011.
Growing year on year, this is the first time that the event has presented the opportunity for one title sponsor. Celebrating life on and around the River Fal, the 2011 Festival takes place from May 27 – June 5. Each year it attracts more than 100,000 people to over 150 events, making it one of the largest festivals of its type in Cornwall.
Kearan McVey, General Manager of The Greenbank Hotel explains the decision to support the Festival: “As a local business we strongly believe that we should support our community. This festival is a valuable addition to the local calendar, drawing tens of thousands of visitors to small and large local attractions alike, full of interesting art, musical, food and sporting events and we are proud to put our name to it.”
Kearan continued, “Celebrations and events are an important part of life on the Fal and the Festival fits extremely well with the things that the Greenbank Hotel are passionate about. We host weddings, birthday and anniversary celebrations, naming ceremonies and business meetings, so supporting a week of celebrations for the local community is a natural extension of this.”
The hotel has a strong history of supporting local charities and this sponsorship has been agreed at an exciting time for the Greenbank Hotel. Plans are underway to build on and enhance the Greenbank’s reputation a as a “foodie” destination and Head Chef, Fiona Were, is in the process of completely revamping the restaurant’s menus.
Helen Mulhern, Director of Eventy – Marketing & PR who is managing the Festival’s sponsors and corporate supporters, welcomes the Greenbank Hotel as the new sponsor.
“We are delighted that The Greenbank Hotel will be closely aligned to this popular event. Their support will ensure that the festival is placed squarely in the company of the larger events that take place in the area. This is a great result for the festival which has grown steadily for years in visitors and events.”
Helen continued, “The festival is built around events, celebrating, eating and drinking - all of which The Greenbank Hotel are well known for. They only use free range poultry and fish caught using ethical methods, from sustainable resources. A true advocate of Cornish fare, Fiona and her team support small, local producers and make the most of what is in season. Plus their Harbourside restaurant has arguably the most stunning view in Falmouth!”
Overlooking the Fal estuary, The Greenbank Hotel has won the Gold Award for the Green Tourism Business Scheme and throughout February and March visitors can enjoy a 2-course lunch for only £12.95 or 3 courses for £15.95 in their restaurant.